Hi I'm Reno and welcome to my 20+ years in the making Accounting shop where we are re-writing the rulebook on outsourced accounting for STARTUPS!

We offer a rare blend of:

  • CPA hands on startup expertise

  • 24/7 client service

  • One stop shop access to our network of subject matter experts to help you scale and handle any transaction

My Experience

 Big 4 > Startup Exec > Firm Founder

As a former Big 4 CPA who's also walked the startup executive path as a VP Controller for many SaaS and CPG unicorn startups, I bring a one-of-a-kind blend of expertise to your table.

14+ years in the Startup world as an VP Controller exec

Scaled SaaS and CPG startups as the 1st Accounting hire through multiple successful exits

SaaS Health-Tech

Fundraise: $375M

Valuation: Unicorn ~$1B

CPG E-commerce

Fundraise: $25M

SaaS Health-Tech

Fundraise: $200M

Valuation: Unicorn ~$1B

CPG E-commerce

Fundraise: $15M

Why I started

My experience scaling startups confirmed my belief that outsourced accounting is a broken model and needed to be fixed.

The issues that every CFO/VP encounters on Day 1:

  • Lack of support for most numbers

  • Lack of customer service and ownership

  • Lack of CPA experience scaling startups

What Sets Us Apart? 

CPA Hands on Startup Experience

Utilizing our unique blend of expertise from the corporate world and startup trenches, I built this to offer startups something they can’t find with their outsourced firm: a deep understanding of their unique challenges and the financial acumen to address them effectively to scale.

One Stop Shop to SCALE

You get full access to our network of subject matter experts to help you scale and handle any transaction such as M&A; Taxes; Equity and Debt raises, FP&A models, etc.

24/7 Customer Service & Access

With 24/7 customer service and access my extensive network of professionals, you'll never be alone on your journey.

Whether it's midnight meltdowns or early morning breakthroughs, we're here for you every step of the way.

Welcome to a new era of Startup Accounting, where experience meets passion and success is the only option.

Ready to experience the difference?

I guarantee and promise that you, your accounting and financial decisions will be better off than when we found you

Book a FREE consult today

We would love to learn more about you and your challenges